Communication is key to Pima County’s economy
September 9, 2013 ADI News Services
When government becomes one of the largest employers in an area, the desire by the unemployed or underemployed populace to maintain and grow its size grows as well.
Pima County is not shy about expanding, and the desperate are happy to help it.
Last week, officials announced that Dave Hatfield, soon to be former editor of the failing Inside Tucson Business magazine, would be joining Pima County’s public relations team. Hatfield will be replaced at Inside Tucson Business with Mark B. Evans, editor of the failing TucsonCitizen.com, an online “community of bloggers.”
Hatfield joins a Pima County government communications team headed up by former small advertising business owner, Jeff Nordensson. Nordensson replaced Sam Negri in January of this year.
Prior to being hired by Pima County, Nordensson’s firm had previously held the contract for Pima County’s media buys.
According to Nordensson, the Communications department consists of “3 writers here. We had one, but she decided that Barcelona was more fun than Tucson. Her departure opened the job sometime in mid to late May. We have 2 1/2 graphic designers, 3 1/2 videographers, and 2 ½ art directors, 1 social media editor/creative director.”
Including Nordesson, Pima County Communications Department employs 9 ½ full-time and part-time employees, yet still has the cash and apparent need to farm out media buys to the Bolchalk Frey Marketing Agency.
See more at: http://arizonadailyindependentarchives.com/2013/09/09/communication-is-key-to-pima-county-economy/#sthash.ScX3zk6b.dpuf
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