A Pima County Superior Court found 3 Gorillas Moving and Storage, LLC violated the Arizona Consumer Fraud Act and ordered the company to pay more than $17,000 in consumer restitution. 3 Gorillas Moving was owned and operated by Troy Emerson.
The Arizona Attorney General’s Office filed a Consumer Fraud Lawsuit in November 2014. After a bench trial, the court found 3 Gorillas and owner Troy Emerson:
- misrepresented to some customers that 3 Gorillas was affiliated with a national moving company;
- failed to address some consumer claims after personal property had been damaged during the move; and
- misrepresented prices quoted to consumers, and then told a consumer they would not leave the consumer’s home unless a new, higher price was paid or did not deliver a consumer’s belongings because the new, higher price was not paid.
The court concluded 3 Gorillas and Emerson engaged in deceptive practices, misrepresentations, and suppressed or omitted material facts in connection with the sale or advertisement of services.
The court further banned 3 Gorillas and Emerson from engaging in deceptive, unfair and fraudulent business practices and ordered Defendants to pay a total of $17,010 in restitution to seven consumers. Defendants will also pay a civil penalty fine of $18,000 and the State’s attorneys fees and costs in an amount to be determined by the court.